Inside Chanel Joaillerie

by Farra

Located at 18 Place Vendôme in Paris, CHANEL Joaillerie is “a majestic place that culminates all the elements of Coco Chanel’s legacy at retail level. Opened in ’97 and re-designed by the one-and-only Peter Marino a decade later, it’s blooming with Coco’s camellia flower, sparkling with crystals and a custom chandelier, glistening with golden wheat, adorned with animal artifacts and luxed out with lacquered surfaces… Every inch of CHANEL Joaillerie is a nod to Coco and her infamous abode at 31 Rue Cambon, which is a mere step from the store… The Joaillerie is an enchanting place, which dedicates itself to preserving the traditions of CHANEL and the classics Coco created. Staying true to the iconic black-and-white aesthetic, it’s filled with fresh takes on Coco’s staples, embracing her innovative philosophies with an updated twist.” –The Coveteur

{crystal chandelier by French artist Françoise Pascal; reminiscent of the crystal chandelier in Coco’s apartment}

{ring from the Contraste collection displayed on a brass monkey figurine}

{brooch also from the Contraste collection; one of the main pieces of the collection}

 {golden wheat, also a nod to Coco’s apartment, and stunning earrings featuring contrasting sets of diamonds and a pearl, of course}

{rings from the Camellia Brode collection displayed on rock crystal}

{gorgeous strand of white gold, pearls, and black diamonds that can be worn as a necklace two ways, a bracelet, or a belt, displayed on a golden deer figurine}

{All images via The Coveteur}

Advertisements